April 28 – Family Business Story – Dana Shortt Gourmet
Dana shared how important the support and influences of family is during the building of a business during the 15 years.
Some of the key learning that Dana shared with us include:
- If you don’t ask….you don’t get
- Work on your business not just in it (E-myth)
- Always try to do better
- Branding is a very key process in building your business
Dana also talked about the challenges that she faced over the years. Some of these include staffing, expansion, branding and raising a family while running a business.
Dave Schnarr, Executive Director, CFFB